I work from institutional websites to operational CRMs, connecting front-end, back-end, integrations, and architectural decisions in live products.
My delivery blends product vision, technical direction, and full-stack execution to take software from mockup to real operations, with enough structure to scale without becoming chaos.
Why me
Tired of pretty mockups that break in production? I ship the whole product working — from concept to real user, without leaving tech debt behind.
Unmaintained integrations become bottlenecks. I connect payments, WhatsApp, ERPs, and critical flows with architecture your team can evolve on its own.
Product scaled into chaos? I bring architectural direction without killing speed — clear boundaries, real modularity, and decisions that survive the next quarter.
You need someone who speaks business, code, and operations fluently. I work from commercial funnel to infrastructure, connecting engineering to the impact your business needs.
Building live products with pipelines, integrations, and real operations.
Operational CRM, events, occupational health, and mental-health compliance.
From architecture to delivery, front to back, UX to technical decisions.
Featured work
Selected cases showing technical depth, product direction, and real-world delivery.
A financial product that connects directly to the client's ERP, reads receivables, and releases approved anticipation within 4 minutes — with transparent rates.
A B2C+B2B product blending therapist matching, video sessions, emotional journaling and an anonymous psychosocial-risk panel for companies — fully compliant with NR-1.
SaaS platform for last-mile and e-commerce operations with modules for AI routing, driver mobility, control tower, and multi-contractor billing.
A digital presence project for an occupational-health clinic, with a clear commercial structure, service blocks, and direct WhatsApp CTA.
Capabilities
Reusable foundations, architectural direction, and team acceleration without losing consistency.
Modular modeling, separation of concerns, integrations, and safe evolution for products in production.
Pragmatic delivery focused on business outcomes, operational reliability, and user experience.
Funnel, leads, tasks, inbox, dashboards, and team workflows in operational products.
Purchases, batches, coupons, promoters, payments, and access control under high-usage scenários.
Authority websites, acquisition landings, NR-1 configuration, surveys, and admin journeys.
Case library
The focus here is context, architectural decisions, role, and real impact.
A financial product that connects directly to the client's ERP, reads receivables, and releases approved anticipation within 4 minutes — with transparent rates.
A B2C+B2B product blending therapist matching, video sessions, emotional journaling and an anonymous psychosocial-risk panel for companies — fully compliant with NR-1.
SaaS platform for last-mile and e-commerce operations with modules for AI routing, driver mobility, control tower, and multi-contractor billing.
A digital presence project for an occupational-health clinic, with a clear commercial structure, service blocks, and direct WhatsApp CTA.
Final CTA
Positioning, architecture, execution, and continuous evolution for products that need to work in production.